FDDIndex 20 brands · 10 reports · last run 2026-09-03 13:13

Sonic vs Wendy's

Sonic (2026)Wendy's (2026)
Total initial investment$1,485,200 – $2,522,900$1,580,457 – $3,105,000
Initial franchise fee$15,000$50,000
Royalty5% of Gross SalesVaries between 4-6% of Gross Sales
Advertising fund1.50-4.00% of Gross Sales
Item 19None None?
Units3,412 (2025)5,969 (2025)
Net change, latest year-4936

Every figure is cited on the brand pages. This is a summary of a public filing, not legal advice.