Highlights
- Every week, 9.0% of gross sales goes to the franchisor before rent, food or labor: royalty 4.5% of monthly Gross Sales, advertising An amount not to exceed 4.5% of monthly Gross Sales.p.34
- Burger King discloses unit performance in Item 19: Average Sales of $1,707,974.p.102
- The system went from 7,042 outlets at the start of 2023 to 6,650 at the end of 2025, a net loss of 392.p.120
- In 2025, closures of all kinds equalled 1.6% of the outlets open at the start of the year.
Tools, from this filing's numbers
What Burger King takes off the top
Royalty 4.5% of monthly Gross Sales plus advertising An amount not to exceed 4.5% of monthly Gross Sales, applied to your own sales estimate. The rates are the filing's; the sales are yours.
Preset to the filing's Item 19 figure, $1,707,974 a year.p.104
Where the units went in 2025
Every outlet that opened, and every one that left, drawn from Item 20 Table 3 to scale.p.129
Total outlets, 2022 to 2025
Compare Burger King with another brand
Side by side, every figure cited.
Fees (Items 5 and 6)
| Initial franchise fee, standard | $50,000 | p.29 |
| Royalty | 4.5% of monthly Gross Sales | p.34 |
| Advertising fund | An amount not to exceed 4.5% of monthly Gross Sales | p.34 |
| Technology fee | $110 per Restaurant per month, plus 1% of monthly digital sales; not to exceed $4,500 per Restaurant per year | p.37 |
The filing lists every recurring and conditional fee in Item 6. The report carries all of them.
Revenue (Item 19)
Burger King reports Average Sales of $1,707,974 across 5747 outlets for January 1, 2025 – December 31, 2025.p.104 What the figure measures, which units were excluded and what it leaves out are in the report.
Units (Item 20)
| Type | Year | Start | End | Net | |
|---|---|---|---|---|---|
| franchised | 2023 | 6,992 | 6,640 | -352 | p.120 |
| company owned | 2023 | 50 | 138 | 88 | p.120 |
| total | 2023 | 7,042 | 6,778 | -264 | p.120 |
| franchised | 2024 | 6,640 | 5,524 | -1,116 | p.120 |
| company owned | 2024 | 138 | 1,177 | 1,039 | p.120 |
| total | 2024 | 6,778 | 6,701 | -77 | p.120 |
| franchised | 2025 | 5,524 | 5,518 | -6 | p.120 |
| company owned | 2025 | 1,177 | 1,132 | -45 | p.120 |
| total | 2025 | 6,701 | 6,650 | -51 | p.120 |
Openings and closures, system totals (Table 3)
| Year | Start | Opened | Terminated | Non-renewed | Reacquired | Ceased, other | End | |
|---|---|---|---|---|---|---|---|---|
| 2023 | 6,992 | 61 | 0 | 55 | 88 | 270 | 6,640 | p.129 |
| 2024 | 6,640 | 63 | 0 | 49 | 1,061 | 69 | 5,524 | p.129 |
| 2025 | 5,524 | 83 | 7 | 33 | 13 | 36 | 5,518 | p.129 |
Litigation (Item 3)
Item 3 has not been read for this filing yet, or the two readers disagreed and it is held for review.
Scorecard
Rank among the brands on this site that report the figure, on each list's own direction. No blended grade. How the lists work.
| Cost to open | held | held |
| Royalty plus ad fund | 9.0% | 25 of 59 |
| Three-year unit growth | -5.6% | 60 of 75 |
| Closure rate, 2025 | 1.6% | 48 of 71, 1 = most |
| Discloses unit revenue | yes | |
| Litigation disclosed | held | held |
Source
Wisconsin Department of Financial Institutions franchise filing 640450, effective 3/26/2026, expires 3/26/2027. Extracted 2026-09-04 by two independent readers; only figures both agreed on, whose quoted words appear on the cited page, are shown. 13 fields held for review. How this works.