Highlights
- Every week, 11.5% of gross sales goes to the franchisor before rent, food or labor: royalty 9.5% of Gross Revenue, advertising 2% of Gross Revenue.p.17
- Opening one unit is estimated at $191,992 to $340,632, including a $42,000 initial fee.p.22
- Huntington Learning discloses unit performance in Item 19.p.52
- The system went from 290 outlets at the start of 2023 to 245 at the end of 2025, a net loss of 45.p.56
- In 2025, closures of all kinds equalled 8.1% of the outlets open at the start of the year.
- Item 3 discloses 0 matters.
Tools, from this filing's numbers
What Huntington Learning takes off the top
Royalty 9.5% of Gross Revenue plus advertising 2% of Gross Revenue, applied to your own sales estimate. The rates are the filing's; the sales are yours.
Preset to the filing's Item 19 figure, $609,454 a year.p.52
Cash you would need to open
The filing's Item 7 range, $191,992 to $340,632, is an estimate for one unit including only its first months. Slide between the low and high cases and add the months of runway you want beyond that.
Monthly operating cash is taken as one-twelfth of your weekly-sales figure above times 52, a placeholder for rent, labor and food until you have your own budget.
Where the units went in 2025
Every outlet that opened, and every one that left, drawn from Item 20 Table 3 to scale.p.62
Total outlets, 2022 to 2025
Compare Huntington Learning with another brand
Side by side, every figure cited.
Fees (Items 5 and 6)
| Initial franchise fee, standard | $42,000 | p.14 |
| Royalty | 9.5% of Gross Revenue | p.17 |
| Advertising fund | 2% of Gross Revenue | p.17 |
| Technology fee | $1,375 per month | p.17 |
The filing lists every recurring and conditional fee in Item 6.
Estimated initial investment (Item 7)
| Expenditure | Low | High | |
|---|---|---|---|
| Initial Franchise Fee | $42,000 | $42,000 | p.21 |
| Initial training | $0 | $200 | p.21 |
| Curricula and testing materials | $18,957 | $18,957 | p.21 |
| Furniture, computers | $51,396 | $51,396 | p.22 |
| Start-up supplies | $3,700 | $3,700 | p.22 |
| Advertising | $36,747 | $36,747 | p.22 |
| Training and Technology Initial Fee | $9,000 | $9,000 | p.22 |
| Architect | $500 | $2,000 | p.22 |
| Security & utility deposits; license fees | $500 | $3,000 | p.22 |
| Real estate and improvements | $0 | $120,000 | p.22 |
| Exterior sign | $500 | $10,000 | p.22 |
| Interior graphics | $3,325 | $6,475 | p.22 |
| Professional fees | $500 | $3,000 | p.22 |
| Insurance | $2,500 | $10,000 | p.22 |
| Additional funds – three months | $22,367 | $24,157 | p.22 |
| Total | $191,992 | $340,632 | p.22 |
Revenue (Item 19)
Huntington Learning reports a financial performance figure of $609,454 across 232 outlets for 2025.p.52 What the figure measures, which units were excluded and what it leaves out are in the report.
Units (Item 20)
| Type | Year | Start | End | Net | |
|---|---|---|---|---|---|
| franchised | 2023 | 280 | 273 | -7 | p.55 |
| company owned | 2023 | 10 | 6 | -4 | p.55 |
| total | 2023 | 290 | 279 | -11 | p.56 |
| franchised | 2024 | 273 | 260 | -13 | p.55 |
| total | 2024 | 279 | 264 | -15 | p.56 |
| franchised | 2025 | 260 | 243 | -17 | p.55 |
| total | 2025 | 264 | 245 | -19 | p.56 |
Openings and closures, system totals (Table 3)
| Year | Start | Opened | Terminated | Non-renewed | Reacquired | Ceased, other | End | |
|---|---|---|---|---|---|---|---|---|
| 2023 | 280 | 4 | 10 | 0 | 1 | 0 | 273 | p.62 |
| 2024 | 273 | 4 | 15 | 2 | 0 | 0 | 260 | p.62 |
| 2025 | 260 | 4 | 17 | 3 | 1 | 0 | 243 | p.62 |
Litigation (Item 3)
The filing states no litigation is required to be disclosed.p.14
Scorecard
Rank among the brands on this site that report the figure, on each list's own direction. No blended grade. How the lists work.
| Cost to open | $191,992 | 9 of 51 |
| Royalty plus ad fund | 11.5% | 37 of 43 |
| Three-year unit growth | -15.5% | 53 of 54 |
| Closure rate, 2025 | 8.1% | 8 of 51, 1 = most |
| Discloses unit revenue | yes | |
| Litigation disclosed | 0 | 26 of 26, 1 = most |
Source
Wisconsin Department of Financial Institutions franchise filing 641005, effective 4/16/2026, expires 4/16/2027. Extracted 2026-09-04 by two independent readers; only figures both agreed on, whose quoted words appear on the cited page, are shown. 6 fields held for review. How this works.