Highlights
- Opening one unit is estimated at $185,930 to $323,460, including a None initial fee.p.32
- Supercuts discloses unit performance in Item 19: Average Gross Sales of $478,554.p.66
- The system went from 2,270 outlets at the start of 2023 to 1,801 at the end of 2025, a net loss of 469.p.68
- In 2025, closures of all kinds equalled 12.7% of the outlets open at the start of the year.
- Item 3 discloses 1 matter.p.18
Tools, from this filing's numbers
Cash you would need to open
The filing's Item 7 range, $185,930 to $323,460, is an estimate for one unit including only its first months. Slide between the low and high cases and add the months of runway you want beyond that.
Monthly operating cash is taken as one-twelfth of your weekly-sales figure above times 52 (set to $15,000 a week here), a placeholder for rent, labor and food until you have your own budget.
Where the units went in 2025
Every outlet that opened, and every one that left, drawn from Item 20 Table 3 to scale.p.76
Total outlets, 2022 to 2025
Compare Supercuts with another brand
Side by side, every figure cited.
Fees (Items 5 and 6)
| Initial franchise fee, standard | None | |
| Royalty | not stated | |
| Advertising fund | 5% of net monthly service revenue (i.e., excluding merchandise sales) | p.26 |
| Technology fee | held for review |
The filing lists every recurring and conditional fee in Item 6.
Estimated initial investment (Item 7)
| Expenditure | Low | High | |
|---|---|---|---|
| Development Fee/ Franchise Fee | $39,500 | $39,500 | p.31 |
| Leasehold Improvements | $60,000 | $120,000 | p.31 |
| Furniture, Fixtures & Equipment | $25,000 | $50,000 | p.31 |
| Construction Management Services Fee | $5,500 | $7,500 | p.31 |
| Construction and Design Plan Review | $500 | $1,000 | p.31 |
| Post Build Review | $1,500 | $3,000 | p.31 |
| Computer Software (Point of Sale System) | $2,040 | $2,040 | p.31 |
| Computer Hardware/Installation and Onsite Training | $400 | $2,000 | p.32 |
| Opening Inventory | $5,000 | $10,000 | p.32 |
| Hairstylists Academy (HSA) Training Fees (for 6 to 8 people) | $1,440 | $1,920 | p.32 |
| Travel and Living Expenses during Franchisee Orientation Training | $2,050 | $4,500 | p.32 |
| First and Last Month's Rent and Security Deposit | $6,000 | $18,000 | p.32 |
| Grand Opening Advertising Expenses | $10,000 | $10,000 | p.32 |
| Signs | $6,000 | $12,000 | p.32 |
| Professional Fees | $6,000 | $12,000 | p.32 |
| Additional Funds (3 months) | $15,000 | $30,000 | p.32 |
| Total | $185,930 | $323,460 | p.32 |
Revenue (Item 19)
Supercuts reports Average Gross Sales of $478,554 across 553 outlets for Fiscal Year 2024-2025.p.66 What the figure measures, which units were excluded and what it leaves out are in the report.
Units (Item 20)
| Type | Year | Start | End | Net | |
|---|---|---|---|---|---|
| franchised | 2023 | 2,252 | 2,070 | -182 | p.68 |
| company owned | 2023 | 18 | 7 | -11 | p.68 |
| total | 2023 | 2,270 | 2,077 | -193 | p.68 |
| franchised | 2024 | 2,070 | 1,935 | -135 | p.68 |
| company owned | 2024 | 7 | 3 | -4 | p.68 |
| total | 2024 | 2,077 | 1,938 | -139 | p.68 |
| franchised | 2025 | 1,935 | 1,701 | -234 | p.68 |
| company owned | 2025 | 3 | 100 | 97 | p.68 |
| total | 2025 | 1,938 | 1,801 | -137 | p.68 |
Openings and closures, system totals (Table 3)
| Year | Start | Opened | Terminated | Non-renewed | Reacquired | Ceased, other | End | |
|---|---|---|---|---|---|---|---|---|
| 2023 | 2,252 | 14 | 0 | 0 | 0 | 196 | 2,070 | p.76 |
| 2024 | 2,070 | 10 | 0 | 0 | 0 | 145 | 1,935 | p.76 |
| 2025 | 1,935 | 11 | 0 | 0 | 108 | 137 | 1,701 | p.76 |
Litigation (Item 3)
1 pending case described.p.18 9 cases brought by franchisees or former franchisees.p.18 Counts are of distinct matters as the filing describes them; the report carries each one in plain words.
Scorecard
Rank among the brands on this site that report the figure, on each list's own direction. No blended grade. How the lists work.
| Cost to open | $185,930 | 11 of 74 |
| Royalty plus ad fund | held | held |
| Three-year unit growth | -20.7% | 74 of 75 |
| Closure rate, 2025 | 12.7% | 4 of 71, 1 = most |
| Discloses unit revenue | yes | |
| Litigation disclosed | 1 | 29 of 68, 1 = most |
Source
Wisconsin Department of Financial Institutions franchise filing 639882, effective 10/20/2025, expires 10/20/2026. Extracted 2026-09-06 by two independent readers; only figures both agreed on, whose quoted words appear on the cited page, are shown. 3 fields held for review. How this works.